We Build Portable Storage Websites
Your website is the first piece of your brand that potential customers see. It is their first impression about who you are as a business and what you have to offer. So, if you’re website isn’t optimized for mobile devices or it doesn’t have basic contact information listed upfront or it’s not easy to follow, it’s most likely that users will click off and leave before even getting to know more about you. Your portable storage company web design needs to be done right the first time around so you can keep growing.
At Today’s Local Media, we develop custom websites so your business will stand out amongst your competitors. Our process is collaborative and is based on your container company’s goals and needs. We will work with you to create a site that increases traffic, provides a friendly customer experience and one that has a clear call to action. Here’s just some of what we do:
Mobile Optimization
With people using their phones and tablets to search for services they need more than ever, having a mobile responsive website is a must. That means you don’t need separate websites for mobile phones, tablets, and desktop computers. Instead, your beautifully designed site will look fantastic no matter what device it is viewed on.
At Today’s Local Media, we start with a mobile-first approach that also translates and adjusts seamlessly and automatically to a tablet, laptop and desktop experience. No matter what device your customers use, rest assured they will easily find you online.
Inventory List
We know how important it is for customers to know what you have to offer and what you have in stock. That’s why we always encourage having a storage container inventory list on your website with your current products either for rent or sale.
This way, you can showcase exactly what you have and customers can see the details they need to make a decision on whether or not you can serve them. We also encourage showing real and branded photos and your products so that customers can get a visual of what they can expect come delivery day.
Local Optimized Content
Research has shown that individuals prefer to use businesses in their local area. That means your web presence needs locally optimized content included in the design that is easy to share and easy to find. That is why our content marketing team creates customized 100% original content for your entire website.
We use keywords not only in the readable content on your website, but behind the scenes as well to make sure that when customers search for your services in their area, your website displays on the first page of search engine results.
Easy Storage Container Quote Forms
At Today’s Local Media, we provide tools for shipping container companies such as contact forms and quote forms to generate more leads. The needs of storage companies today require a website that gives your customers the confidence that you are a trusted business they can use and one they can easily contact to learn more about you or to get a quote.
How many times have you had to search for a company’s phone number, address, or contact information on their website? How many times have you wished a website offered an online quote option instead of making you have to call? It’s important to think from the user’s perspective – does the website have everything they are looking for to make a decision and contact you?
Our Three-Step Approach
With every client, we take a three-step approach to ensure we understand their goals and targets so we can develop a customized plan to further grow their business. During our initial consultation, we’ll discuss your goals and needs to determine the best course of action when it comes to your web design. Our designers will brainstorm ideas to develop a concept that does more than just look great – one that’s designed to bring in more business for you. After all, that’s the goal of any website – to increase sales and traffic.
First Stage: Open Discussion
- We take the goals you have shared with us and perform an in-depth discussion to determine what you would like to achieve from your website and how you want your brand to be perceived online.
- Next, we discuss which areas of your business are most profitable, or which areas you’d like to focus on promoting. We will also work with any branding or color scheme you have in mind, or even design a logo for you.
- Finally, we’ll review your budget to go over what you’re comfortable spending and to ensure we work within those parameters to deliver the maximum value.
Second Stage: Implementation
During this process, we will choose a theme and layout that suits your shipping container business and create pages based on the information we gathered from the initial discussion. We will craft content and design pages based on the geographic area of your target audience and tailor your site with local SEO.
During this process, we suggest that you participate in one of our SEO (Search Engine Optimization) programs. Traditionally, this is a more cost effective approach and tends to yield a higher ROI (Return on Investment) than simply running Google Ads alone.
Our strategy for designing custom websites will help your business to:
- Increase your site relevance in both nationwide and local search
- Increase the amount of traffic to your site from organic search engines like Google
- Improve engagement and reduce bounce rates (when customers leave your site because the information is not relevant)
- Increase conversion rates through generating reliable leads
Third Stage: Publishing
This final stage involves reviewing the final draft of the website with you to make sure you’re happy with the results and that all expectations have been met.
After your site has been published, we will add any tools or code that is needed to ensure we are analytically tracking its performance and making changes as needed. We will also send you monthly reports so you are also able to see how your site is performing to keep you in-the-know.
Ready to get started? Give us a call at (972) 848-6272 or schedule a free consultation.
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