Search Engine Optimization
We are a results-oriented SEO company serving small businesses nationwide.
Is your website currently ranked on the first page of Google, Yahoo, and Bing for the most popular searched keyword or phrase in your industry? If not, I have a feeling you are way too busy running your business and doing what you do best to spend any time implementing a strong SEO strategy. For competitive industries, this could take up to 20 hours per week!
Unless you have a niche business, Search Engine Optimization/SEO is a long term strategy. Sometimes it can take 9 months to 3 years to implement your strategy and begin to see noticeable results. At Today’s Local Media, we don’t want it to take that long if it doesn’t have to!
We will be aggressive when implementing your strategy, but most importantly we will do it exactly how the search engines want us to do it. This is called a white-hat label SEO approach. White-hat SEO includes keyword analysis, on-page optimization, off-page optimization and content generation.
For SEO to be effective, we must understand your business, brand(s), goals, and direction of the company as well as all advertising components.
What is Search Engine Optimization?
Recently, Search Engine Optimization, or SEO, have gained much popularity. With the millions of people search for products and services online these days, it is very important for you to be easily found on the search engines, such as Google, Bing, Yahoo and many more. If done properly, SEO will help your business be found at the top of the major search engines when someone is searching for a product or service like yours.
For example, take a homeowner in Dallas, who is moving 5 miles down the road to a new home. He has never hired a mover in Dallas before, so he goes to Google and types in “Movers in Dallas.” Studies show that he will click on 2 or 3 different listings that are on that first page of Google.
People are very lazy these days; if they don’t see what they are looking for on the first page, they simply type in something different. The strategy that these website owners are using to get to the first page is called SEO. Reasons are simple, if you are not being seen, then those searchers do not know that your business provides moving services in Dallas.
Before we take on any project we must do the following:
- Research Your Industry
- Analyze Your Competition
- Assess Your Current Website
- Review Your Company’s Presence on Social Media Platforms (Facebook, Google+, Twitter, LinkedIn, etc
Once we have completed a thorough analysis of your company and the competition, we will design a comprehensive strategy or plan to accomplish your set objectives based upon our initial interview. This will be implemented, monitored, assessed, and maintained for desired outcomes.